Bras

The bra you wear changes how everything else feels and fits, so we make ones that do the job. Our women’s bras collection is made for comfort first, without skipping the style. Lace, microfibre, push-up, or demi, these are your top-drawer staples you’ll want to wear on repeat.

 
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Styles that lead your weekly rotation

The pieces you reach for daily are the ones that feel good and look great. That’s why we’ve built a collection that covers your week, so you can find bras online that work with your plans and style. Dress codes may change but comfort and support shouldn’t have to.

  • Microfibre bras - Smooth, soft, and basically invisible under clothes. This is your go-to for clean lines and that barely-there feel.
  • Lace bras - For when you want your base layer to feel as good as it looks. Our lace is soft enough to wear all day, but bold enough to add to your look.
  • Demi bras - The cut that sits lower on the chest, giving you a natural shape with a little less coverage. Perfect for open necklines and fun, layered looks.
  • Bralettes - Comfort that still looks pulled together. No wires or digging, just soft support that moves with your body.
  • T-shirt bras - This is your no-brainer option for fitted tops and everyday wear. Smooth cups, zero lines, and a fit you’ll forget you’re wearing.
  • Plunge bras - Low-cut pieces need a bra that stays hidden while keeping everything secure. That’s where this one steps up.
  • Push-up bras - Adds shape and definition exactly where you want it, while keeping comfort locked in. Feels good, looks even better.

Your go-to guide for getting the size just right

The wrong fit is the fastest way to ruin your day, but the right one? That’s the difference between wearing it once and wearing it on repeat. Our women’s bras are true to size and made for everyday wear. Here’s how to get the fit sorted:

  1. Measure your underbust. Wrap the tape measure snug (but not tight) just under your bust. This tells you your band size, which should feel secure without digging in.
  2. Check your overbust. Hold the tape across the fullest part of your chest. This helps lock in the cup size that fits close to your shape without gaping or squeezing.
  3. Use both measurements to lock in your size. Our range runs true, so you won’t get stuck in a trial-and-error cycle.

Still not sure? Check out our size fit guide for more tips.

How our fabrics and materials set the standard

Our bras are made with fabrics that feel as good as they look. Breathable and soft, they move with your body without losing shape or comfort. Designed to keep their fit and feel after repeated wear and washes, each bra fits, flatters, and outperforms everything else in your drawer. With over 50 years of experience behind every stitch, these bras set the standard in Australia for quality you can count on.

Keeping your bra’s shape and feel

Here’s how to keep women’s bras feeling fresh and holding their shape longer:

  • Hand wash, whenever possible: The delicate fabrics and padding benefit from that extra TLC. Washing by hand helps keep the structure intact and prevents wear from rough machine cycles.
  • Cold, gentle machine wash with a wash bag: If the machine’s your go-to, pick a cold, delicate cycle and always use a wash bag. It shields your bras from unnecessary twisting and snagging while keeping them paired up with similar colours.
  • Avoid the dryer: Heat can warp the padding and elastic, causing bras to lose their fit fast. Let them air dry flat or hang by the band instead to keep everything in shape.
  • Store carefully: Give your bras space to breathe and keep the cups free of squishing. Stacking or folding can crush the padding, so lay them flat or stack carefully to protect their form.

Frequently Asked Questions

Start with your usual size, but remember that fit isn’t universal. So check our size guide to get it right. It also helps to check the tag on the one you always wear, especially if it’s the bra you reach for most.

Every piece in our women’s bra collection is made to fit, flex, and feel good. Some are made to show off under a blazer, others are soft enough to sleep in, and a few are built to handle your busiest days without a second thought. Pick the one that matches your mood, your outfit, or whatever your week throws at you.

Treat your bras like your best mates. Handle them with care and don’t throw them in with the heavy stuff. Cold wash, air dry, no tumble, and be sure to pop in a wash bag with similar colours.

We use fabrics that feel good on your skin and move with you. Think soft stretch lace, breathable mesh, and comfy elastics that don’t dig. Everything is chosen for comfort first, but it still looks good.

Definitely. Our women’s bras work for different body types. Bigger bust? We’ve got you covered with fits that feel secure without the squeeze. Smaller size? You’ll still get shape and support, minus the weird gaps.

We’ve got both, because sometimes you want a soft bralette and other times you want extra support. Whichever one you choose, they’re all designed to be worn and lived in.

It usually comes down to fit, so if your band is too loose, your straps won’t stay put. Our adjustable straps are made to fit different sizes and body types, so once you get the right size, you won’t be fighting them all day.

We give you 30 days to try it on at home, no pressure. As long as it’s unworn, with tags and original packaging, you can swap it or send it back. Just make sure to hold onto the receipt or proof of purchase.

Yes, and they’re not an afterthought. Check out the matching bottoms for each bra so you can finish the look and make getting dressed way easier.

For movement, there’s Eleven Active: supportive, breathable, and made to keep up with your workout or whatever else the day throws at you. While we don’t do maternity-specific styles, plenty of our fits are flexible enough to handle size shifts and changes to your body.